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Archive for August, 2008

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Picture of the Day

  • Friday, August 29, 2008, 16:39
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Picture of the Day
Yeah. Sometimes it sucks to wake up in the morning and get dressed and get on the train, and come to work. But at least I don't have a giant hole in my shoulder, like this guy I saw on the walk from the A train to 11th Ave. I bet he doesn't even get ... Full story

The walk

  • Monday, August 25, 2008, 16:38
  • Building, New York, Photo
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The walk
This morning on my way in on the A train I decided that since I was spending so much time on this blog, I’d best actually do the walk over to 636 to get a feel for it.  So I got off at 42nd street stop, walked to the 44th street exit and walked to ... Full story
Tags: Add new tag, Birdland, sullivan street bakery, the Actor’s Studio

The original brand of 636 11th Avenue.

  • Friday, August 22, 2008, 8:37
  • Building, New York, Photo
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The original brand of 636 11th Avenue.
Full story
Tags: D. Auerbach Sons

picture of the day

  • Thursday, August 21, 2008, 11:41
  • Building, Photo
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picture of the day
  another gorgeous shot of The Ogilvy Building at 636 11th Ave. by Art Director JP Cannucciari, a.k.a. "The Nooch." Full story

So that’s how they do it.

  • Wednesday, August 20, 2008, 12:33
  • Building, New York
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So that's how they do it.
If you ever wondered how they get those huge ads up on buildings? Well here's your answer.  This giant ad went up just two blocks from 636 11th. Maybe there will be more advertising opportunities for us even closer to the office, though it might be a little hard to compete with Times Square. Full story

Green grass

  • Monday, August 18, 2008, 17:02
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Green grass
  Grass. Yeah, that’s right. Real live green grass. Greener than Kermit the Frog. And no, this isn’t some metaphor for how we’re going green here at World Wide Plaza and even more in the new building. We’ve already written a few pieces on that, and I’m sure there will be more to come ... Full story
Tags: Green, Intrepid

Offices Open & Closed

  • Thursday, August 14, 2008, 16:25
  • Building, Featured, New York
  • 57 views
  • 3 comments
Offices Open & Closed
I started my advertising career in 1968 at MacManus, John & Adams in Bloomfield Hills, a wealthy suburb of Detroit.  I was hired as a "trainee copywriter", which was a step below "junior copywriter", and given an office in the basement of the building right next to Art Buying.  I had a battleship grey steel desk ... Full story
Tags: BBDO, Chiat/Day, MacManus John & Adams, New York Times, Steve Hayden

Our new Neighbor, The Intrepid

  • Thursday, August 14, 2008, 14:03
  • New York
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The Intrepid will be back soon. This picture was taken on Thursday, the 14th, and it was 48 days from then. Now, it's only 47 days. My, how time flies. Full story

the new mezzanine

  • Wednesday, August 13, 2008, 21:26
  • Building, New York
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the new mezzanine
This one is particularly interesting to me. As you may or may not know, I work down in the depths of World Wide Plaza. No, not one of the C levels teaming with life. I’m in the mezzanine. Sure, it might get a little lonely every now and then being separated from the ... Full story
Tags: Add new tag, mezzanine

History III

  • Tuesday, August 12, 2008, 17:14
  • Building, New York
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History III
When we think of history, we usually think of it as fact. But the reality is that history is often written by the best storytellers, facts be damned. Many think of George Washington as the first to be known as President of the United States of America. The fact is the first person known as President of the United States was Thomas McKean. Looking ... Full story
Tags: D. Auerbach Sons, history, Joseph Nathan Kane, Thomas McKean
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Joshua Allen Harris gained some press with his inflatable street art—animals, serpents, and monsters. For the Environmental Defense Fund Ogilvy worked with the artist to create a mother polar bear and her cub for a heart-breaking PSA.

Popularity: unranked

Currently playing: Environmental Defense Fund

Vaseline, skinvoice

This site is a global conversation among women of color about what their skin means to them. It’s an online destination that places each guest at the center of a like-minded community—and which positions the Vaseline Cocoa Butter as a brand that understands women and their skin. Here ideas, memories and insights are shared. And everyday people can give voice to their skin.

Popularity: unranked

Currently playing: Vaseline, skinvoice

Six Flags Dance Machine

Using video assets captured during a television commercial shoot, Ogilvy created an easy-to-learn game for SixFlags.com. Game play produces immediate gratification via verbal encouragement and downloadable desktops. As game sessions end, players are encouraged to share the game with friends and/or buy park tickets.

Popularity: unranked

Currently playing: Six Flags Dance Machine

Vaseline, Prescribe the Nation

This site documents real viral spread, as Vaseline traveled to Kodiak Alaska to test its new Clinical Therapy moisturizing lotion. The product was given to one woman, who was free to ‘prescribe’ it to anyone she wanted. The ever-expanding site will host stories and images from the townspeople, and document the nation-wide spread of the product in coming months.

Popularity: unranked

Currently playing: Vaseline, Prescribe the Nation

The IBM Documentary Project

The IBM Documentary Project is an ongoing series of short films celebrating the innovative spirit and accomplishments of IBM customers from around the world. In addition to the customized IBM video player, these films are being distributed as TV spots, in-flight videos, podcasts, taxi and metro players, video banners, to name a few.

Popularity: unranked

Currently playing: The IBM Documentary Project
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  • You are currently browsing our archives for July, 2008.

  • Most Popular Posts during July, 2008

    • The new Ogilvy Café - Cynthia's Corner
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    • How Green is Red?
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    • 60th anniversary
    • Eames follow up
    • Picture of the day
    • The New Ogilvy - Juxtapose
    • What is this all about?
    • WOLF PARADE AT TERMINAL 5 on 11th AVENUE!!!
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